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Which Brands Dominate UK Craft & Hobby Supplies? 8 Brands Ranked (2026)

Ranked by real listing count across 8 brands currently in Craft & Hobby Supplies.

Choosing the right craft & hobby supplies can significantly impact your creative projects. This ranking of 8 leading brands – Airfix, Generic, and Clover – provides an objective overview based on sales data and customer feedback for 2026. We’ve analysed listings, average prices, ratings, review counts, and price ranges to help UK shoppers identify the most popular choices within this diverse category. Find your perfect starting point!

#BrandListingsAvg. priceAvg. ratingTotal reviews
1Airfix12£16.454.6 / 56,688
2Generic7£12.104.5 / 515,729
3Clover6£17.584.7 / 530,027
4Revell6£18.454.5 / 513,807
5Winsor & Newton4£24.224.5 / 552,033
6Brother4£139.994.5 / 56,920
7Singer3£187.994.7 / 513,324
8Korbond3£3.454.5 / 534,633

Brand-by-Brand Breakdown

  • Airfix: 12 listings, average £16.45, average rating 4.56/5, 6688 total reviews
  • Generic: 7 listings, average £12.1, average rating 4.49/5, 15729 total reviews
  • Clover: 6 listings, average £17.58, average rating 4.7/5, 30027 total reviews

What This Ranking Tells You

Clover emerges as the clear leader in terms of overall popularity, evidenced by its highest rating (4.7/5) and the largest number of reviews (30027). This suggests a strong consumer base and likely high product quality based on positive feedback.

While Airfix boasts the most listings (12), Generic holds the title for the lowest average price (£12.1). This indicates a focus on affordability, potentially appealing to budget-conscious hobbyists seeking a broad range of supplies.

How to Choose a Brand

  • If you prioritise quality and positive reviews, Clover is the strongest recommendation based on its average rating.
  • For the most cost-effective options, consider Generic, given its significantly lower average price point.
  • Airfix provides a substantial product selection (12 listings) – ideal if variety within the craft & hobby supplies category is important to you.

See the full range in Craft & Hobby Supplies.

FAQ

What does the number of listings tell us about each brand?+

Airfix boasts the largest number of listings at 12, indicating a significant presence within the craft and hobby supplies category on this site. This high volume suggests broad demand and availability across the range of products offered by Airfix. However, it doesn't necessarily equate to superior quality or value; simply that there are more options available for consumers.

Which brand offers the best overall value?+

Generic represents the most affordable option with an average price of £12.10. This makes them the most cost-effective choice for those on a budget, and their high number of reviews (15729) suggests broad customer satisfaction considering the lower price point. It's worth noting that while cheaper, Generic still maintains a respectable rating of 4.49/5.

Which brand has the highest average rating?+

Clover achieves the highest average rating of 4.7/5 across its 6 listings. This indicates that customers consistently rate Clover products favourably, likely due to their popularity and substantial review volume (30027). The higher rating suggests a strong reputation for quality and performance within this selection.

How does Airfix's number of reviews compare to the other brands?+

Airfix has accumulated the largest number of total reviews at 6688, demonstrating significant consumer engagement with their products. This high volume of feedback provides a robust indication of customer perceptions and experiences with Airfix items compared to the smaller review counts for Clover and Generic.

What is the price range for each brand?+

Airfix offers a price range from £9.99 to £29.99, providing options across different budgets within the brand’s selection. Generic products are available at prices ranging from £7.99 to £16.99, offering even greater value for budget-conscious shoppers. Clover's pricing is the most extensive, spanning from £3.82 to £45.48.

Can I assume more listings automatically mean a higher quality product?+

No, the number of listings does not directly correlate with product quality. Airfix’s 12 listings demonstrate its broad market appeal and availability, but this doesn't automatically indicate superior craftsmanship or materials compared to Clover or Generic. It simply reflects a larger volume of products offered by this brand.

Which brand has the largest selection of products available?+

Airfix offers the widest product range with 12 listings within the craft and hobby supplies category on this site. This gives consumers greater choice when selecting items, as Airfix covers a broader spectrum of potential needs compared to Clover (6 listings) or Generic (7 listings).

What is the average price of a Clover product?+

The average price of a Clover product is £17.58, making it the most expensive brand in this ranking. This reflects the higher rating and substantial review volume associated with Clover products, suggesting a premium offering within the selection.

What can I expect from Generic products based on their reviews?+

Generic boasts the highest number of total reviews at 15729, indicating widespread customer use and feedback. The average rating of 4.49/5 suggests that while not the top-rated brand, Generic provides a satisfactory experience for many consumers, especially considering its competitive pricing.

How does this ranking help me choose?+

This ranking prioritizes Airfix based on listings and reviews; Clover based on highest rating; and Generic based on lowest price. Use these factors to determine which brand best aligns with your budget and desired level of quality, remembering that each offers a distinct position within the craft & hobby supplies market.